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Target Avoidance Skills: The First Rule of Personal Security

Target Avoidance Skills: The First Rule of Personal Security
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Most self-defense courses start at the wrong place…after the problem has already begun. Ours doesn’t.

At Risk Strategy Group, we train one of the most overlooked but life-saving skills: how to avoid being picked as a target in the first place. This is the heart of our Tradecraft for Real-World Mobility and Protection course.

The Problem: Most People Don’t Even Know They’ve Been Picked

Criminals don’t choose targets randomly. They watch. They study.

And they can size you up in under 7 seconds.

The way you walk, where you park, how you check your phone…these things signal vulnerability or strength. Most victims never see it coming because they were picked long before the actual crime occurred.

If you think calling 911 is a plan, you’ve already missed the setup.

What Works: Don’t Get Picked

The fastest way to stay safe is simple: Don’t be picked as a target.

That’s what we train.

This includes:

  • Reading environments fast
  • Spotting who’s watching you (and why)
  • Not standing out as a soft target
  • Knowing when you’re being sized up

These are skills from behavioral science, military training, and criminology. They’re not flashy. But they work.

We build these into our full 2-day Tradecraft for Real-World Mobility and Protection course with classroom content and live, real-world drills.

How to Learn This: Our Approach

We teach you how criminals think.

We show you how they spot people who look weak, distracted, or predictable.

Then we run field exercises so you know how to move through public space without drawing attention.

This isn’t a martial arts course. It’s a course about not being picked in the first place.

We combine:

  • Street-level threat detection
  • Behavioral pattern recognition
  • Route planning and countersurveillance
  • The “gray man” mindset

You’ll finish the course more alert, more calm, and less of a target.

Want This Skillset? Contact Us

We don’t list every class publicly. If you’re serious about learning target avoidance and personal protection, contact us directly and ask about upcoming sessions.

Written by

Cody Martin

Cody brings over 20 years of federal law enforcement, training, and physical security expertise. He has advised and trained more than 20 Fortune 500 firms, along with schools, churches, government agencies, and private individuals across the country. As a federal agent, Cody served as Threat Management Coordinator for a three-state division, Officer Survival Subject Matter Expert at National Headquarters, and developed the agency's national Improvised Explosive Device Recognition and Response program from the ground up. He led threat management training across four states and served on a presidential protection detail. Cody holds a BS and a Master of Science in Criminal Justice from Tarleton State University. Notable work includes creating and delivering the national IED Recognition and Response training program for a federal law enforcement agency, serving as Officer Survival and Firearms Subject Matter Expert at National Headquarters, Threat Management Coordinator overseeing instructors across Texas, Oklahoma, and Arkansas, serving on a presidential protection detail, conducting risk assessments and security plans for Fortune 500 companies and ultra-high-net-worth individuals, and publishing in RECOIL OFFGRID, RECOIL CONCEALMENT, and SKILLSET on situational awareness, EDC, and concealed carry.

Ready to Assess Your Risk?

Reading about security and building a security program are two different things. RSG can help with the second one.

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